Issue 112

Introducing Kera Pets: The Ultimate in Affordable Luxury for Modern Dogs

Nowadays with so much to choose from for our pets: toys to treats, collars to coats and everything in between, choosing what’s right for your dog can be a bit of a mission.

Personally, we like reviews. We like to see how things feel, how dogs react and know who we’re buying from. We like to be a part of the process and reviews generally give a good overview.

Last year, we were thrilled to find a new collar brand, Kera Pets, who seemed to echo these sentiments and were all about good value, high quality and great packaging to make the buying experience special for dogs and their owners.

Ashley Davis from Kera Pets tells us more about who they are and where their inspiration comes from.

Who are Kera Pets?

Kera Pets specialise in affordable luxury collars and leads for modern dogs. Our fresh contemporary designs are elegant, practical and durable and all made from top quality leathers and include free standard UK delivery.

The Kera brand has emerged as result of us rather unsuccessfully trying to find good quality, stylish collars and leads for our own dogs that were both practical and reasonably priced. We found that while there are lots of luxury dog collars and leads available, they are generally either a bit too plain or a little too over the top, as well as being impractical and overly expensive.

The Kera brand is developing as a modern alternative to the more traditional or flamboyant luxury dog apparel market, offering a fresh contemporary approach and designs that look great and are both affordable and practical.

We now work with a small number of UK and international manufactures to design and produce our own products, which are already being sold in the UK, USA, Canada & Europe.

Our mission is for the Kera brand to become a well-known name in the luxury dog apparel market across the globe, renowned for quality, style and great value for money.

We hope that you love our products and would love you to be part of this exciting journey with us as customers, advocates and friends.

The All-Important Question – How Much Do They Cost?

If you would like more information or to view our products please visit our website at



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