Every year thousands of products hit the pet market from food to toys, treats to technology. And so as 2016 draws to a close, we are reflecting on some of the best products which have launched or come to our attention this year.
With the help of our review team, here are 5 of the best we've discovered.
Best New Interactive Dog Toy: PetSafe® Automatic Ball Launcher
What makes it special: Dogs can play the ultimate game of fetch with this launcher which is great for both indoors and outside. Featuring 9 distance and 6 angle settings, it shoots balls up to 9 metres. Sensors keep pets and people safe while the automatic rest mode makes sure dogs don’t get overworked.
"For its usability for dogs of all ages, breeds and sizes, as well as sensors for safety we are pleased to award 'Best New Interactive Dog Toy' to the PetSafe Automatic Ball Launcher."
Best New Dog Treats: Pet Munchies Natural Duck Drumsticks
What makes it special: A superior premium gourmet dental stick, with succulent, human grade 100% natural duck breast meat wrapped around a calcium bone, Pet Munchies Duck Drumsticks are designed to satisfy your dogs’ natural instinct to chew and can also help to reduce tartar and plaque for healthy teeth and gums.
Great for dogs aged 4 months upwards, with no artificial flavours or colours, they are naturally low in fat and delicately roasted to perfection for a tasty, healthy treat.
"Loved by our reviewers, we are pleased to award 'Best Dog Treats' to Pet Munchies Duck Drumsticks."
Best Innovation: Dogrobes: The easy way to dry your dog
What makes it special: Proudly manufactured in Britain, Dogrobes are practical dog drying coats that are perfect to use after outdoor adventures, swimming, training, bathing and working.
They work by absorbing moisture from a dog’s coat and trapping their body heat, drying the dog quickly while keeping their muscles warm. Why does this happen? The secret is the longer loops on the inside of every Dogrobe, specially designed to optimise drying time to approximately 30 minutes.
"For its innovative design and features to help dogs dry quickly without restricting movement, we are pleased to award Dogrobes with our 'Best Innovation' award."
What makes it special: PoopPot® - every dog owners' new best friend! An airtight, expandable pot designed for carrying stinky dog poop bags to make walks more fun. A space-saving must-have accessory that locks away smelly poop bags, also doubles up as food and water bowls for doggies on the move.
"For its unique approach to helping to make a daily dog task better, we are happy to award PoopPot® with our 'Recommended for Pet Owners' award."
What makes it special: This self-heating dog jacket is ideal for winter walks, using Scruffs Thermal technology, the reflective lining is used to improve the dog jacket's thermal properties, combined with a hollow fibre core to fully insulate your dog. A soft shell exterior gives excellent protection against wind and rain, while still remaining breathable.
The jacket also has a micro-fleece turtle-neck collar, chest pad, adjustable girth strap and hind leg straps to ensure a comfortable fit. A leash slot is fitted in the top of the jacket so it can easily be used with a harness if needed. Machine washable, it's available in nine sizes to suit most breeds.
"For innovative use of the Scruffs Thermal self-heating technology, we are pleased to award 'Best New Dog Jacket' to Scruffs Thermal Dog Jacket."